Users will soon have a new feature that permits them to reduce the quantity of AI-created media appearing in their streams. This move comes as the service disclosed that it now features more than 1 billion content made with AI.
Trial and Implementation
The new functionality is undergoing trials over the coming weeks before a full-scale rollout. This advancement aligns with a increase in AI-generated material, driven by recent content generation software.
The Broader AI Trend
Studies have shown that almost a tenth of the fastest-growing channels on a popular video site only show AI-generated videos. A large amount of this output is considered low-quality AI content, a term for poor-quality, bulk-generated content that is frequently absurd or surreal.
“We know from our community that many people enjoy content made with AI tools, ranging from digital art to informative clips, and we want to offer the community the power to adjust the amount of that, depending on their own preferences,” commented a platform representative.
AI on the Platform
The service announced that there are now over a billion videos on its network labeled as artificially created. In total, in excess of 100 mn media items are uploaded to the app every day, making clips made by AI a limited part of its total content library.
How to Adjust Settings
Members will be capable of reduce or increase the volume of AI-generated videos they see by using the “manage topic” option in the app and choosing “AI-generated content”. Further subjects that are already be adjusted under the setting encompass current affairs, style, aesthetics, and choreography.
Content Labeling and Policies
The platform’s policies oblige content makers to tag lifelike AI-generated content, and it prohibits malicious fake videos of celebrities or crisis events. Any authentic-looking AI video that is unmarked can be removed under its user guidelines.
Furthermore, the app will now add an “AI-made” tag to content made using its proprietary AI systems, or flagged by an cross-platform project for spotting content made by AI. This measure is intended to stop users from trying to evade the disclosure requirement.
Educational Initiatives
The company is also establishing a two million dollar AI literacy fund for experts and institutions to create learning resources about ethical AI use. This program will support educational bodies focused on training coding and technology.
Moderation Strategy
The video-sharing app has justified its moderation strategy, amid discussion over plans to cut jobs for a large number of safety staff in the UK. It is set to eliminate hundreds of positions in its trust and safety department in the UK capital, with labor groups and digital protection specialists raising concerns that people are being substituted by machine-led review.
A senior executive clarified that people-led review would remain essential, but automated tools can protect employees by filtering out the most graphic content prior to it is viewed by staff. TikTok announced a significant reduction in explicit and harmful content handled by content reviewers over the past year due to intervention by its automated systems.
“We think that it’s essential to combine humans and technology to ensure user safety,” she said. “We’ll have staff as integral to the approach, but we also think it’s very important to limit contact with harmful content as swiftly, which is where a lot of the machine support is making a difference work at speed.”
